Metricool prices by brand: $25/month (or $20 billed annually) for 5 brands, and a brand holds one profile per platform. Schedchie is €7.99/month flat for unlimited social accounts and unlimited scheduled posts. Five Instagram accounts is five brands — the entire Starter plan, $25/month, against €7.99 here. Ten is past the Starter cap and into a higher tier; on Schedchie it is still €7.99. Both tools charge extra for X (Twitter) — more on that below, because the two fee models suit different people. Every figure was verified on official pages in July 2026.
Full disclosure: Schedchie is our product — so check the numbers yourself; every Metricool price and limit below comes from Metricool's official pricing page and help center as of July 2026.
What each tool actually is
Metricool started as an analytics tool and it shows. Beyond scheduling, it offers automated reports (PDF and PPT export), a Looker Studio connector on higher tiers, competitor tracking (5 profiles on Free, 100 on Starter), a hashtag tracker, and a unified ads dashboard for Google, Facebook (Meta), and TikTok Ads. It connects Instagram, TikTok, Facebook, LinkedIn, Pinterest, YouTube, Threads, Bluesky, X, Twitch, and Google Business Profile. Metricool says over 3.5 million professionals use it. It is a legitimate all-in-one for people whose job includes proving results to a client or a boss.
Schedchie is a scheduler, and it is built to do that one job without a meter. Plan and publish across Instagram (feed, stories, reels, carousels), TikTok, Facebook (pages and groups), LinkedIn (profiles and company pages), Pinterest, YouTube, Threads and Bluesky, with a unified calendar and visual planner, unlimited client Groups, CSV bulk import, recurring posts, custom Reel and video covers, and a per-account publish outcome on every post with one-click retry. One flat €7.99/month buys unlimited accounts and unlimited posts, with no per-brand counting anywhere.
Pricing, verified July 2026
| Metricool Free | Metricool Starter | Schedchie | |
|---|---|---|---|
| Price | $0 | $25/mo ($20/mo billed annually) | €7.99/mo flat |
| Brands / accounts | 1 brand | 5 brands | Unlimited accounts |
| Post limit | 20 posts/month | Unlimited (fair-use policy applies) | Unlimited |
| X (Twitter) | Not available | +$5/account/month add-on | +€4.99 per 30 posts (valid 30 days) |
| Analytics history | 30 days | Unlimited | Post and account performance, included on every plan |
| Competitor tracking | 5 profiles | 100 profiles | No |
| Not available | Included | Included | |
| Free trial | — | Yes | 14 days, full product |
What a Metricool "brand" actually bundles
This is the part most comparisons skip. A brand in Metricool is a workspace for one client or project, and per Metricool's help center it can hold one profile per platform: one Facebook Page, one Instagram account, one Threads account, one X account, one Bluesky account, one LinkedIn page or profile, one Pinterest account, one TikTok account, one YouTube channel, one Twitch channel, one Google Business Profile location, one website — plus a Meta Ads, Google Ads, and TikTok Ads account.
That is generous if you run one identity everywhere: a single brand can legitimately bundle 10+ connections. It is restrictive if you run multiple accounts on the same platform — two Instagram accounts always means two brands, so the 5-brand Starter cap arrives faster than the raw number suggests. Five Instagram accounts is five brands, which is the whole Starter plan at $25/month; ten is past the cap and into a higher tier. Schedchie has no brand concept: every account is just an account, there is no cap, and five or ten or twenty of them cost €7.99.
Two more free-plan details worth knowing before you commit: Metricool's Free plan cannot connect LinkedIn at all, and X is unavailable on Free even as a paid add-on — you need Starter or higher first.
The X (Twitter) fee both of us charge
Here is something you will rarely read in a comparison post: both tools in this article charge extra for X, and neither is hiding a margin grab — X now bills API access per connection, and schedulers either eat that cost, raise everyone's price, or pass it on to the people who actually use X. Metricool and Schedchie both chose to pass it on. The models differ, and the difference decides who pays more:
- Metricool: +$5 (or €5) per connected X account per month, on any paid plan ($60/year per account on annual billing). Unlimited posting on that account once connected.
- Schedchie: +€4.99 per 30 X posts, valid for 30 days. It is metered by posts, not by accounts.
Run the honest math for three typical users:
- One X account, roughly a post a day (30/month): €4.99 on Schedchie vs $5 on Metricool. Effectively a tie.
- One X account, heavy posting (say 90/month): about €14.97 on Schedchie (three add-on packs) vs $5 on Metricool, whose fee is per account and does not move with volume.
- Three X accounts, light posting (10 posts each, 30 total): €4.99 on Schedchie (the pack covers posts, not accounts) vs $15 on Metricool ($5 × 3 accounts). Schedchie is cheaper for multi-account, low-volume X use.
In short: Metricool's X fee scales with accounts, Schedchie's scales with volume. Pick the model that matches how you actually use X — and if you barely use X, both fees are avoidable by simply not adding it.
Feature comparison
| Feature | Metricool | Schedchie |
|---|---|---|
| Analytics depth | Unlimited history on paid plans, PDF/PPT reports, Looker Studio connector (higher tiers) | Post and account performance on LinkedIn, YouTube, Bluesky and Pinterest, plus engagement on Instagram, Facebook and Threads — on every plan, not tiered |
| Competitor tracking | Yes — 5 profiles free, 100 on Starter | No |
| Ads reporting | Yes — Google, Meta, and TikTok Ads dashboard | No |
| Scheduling & calendar | Yes — drag-and-drop planner, best-times | Yes — visual planner, unlimited client Groups, CSV bulk import, recurring posts, custom Reel and video covers |
| Platforms | 11 incl. Twitch and Google Business Profile | 8 + X add-on (no Twitch or Google Business Profile) |
| AI | Yes (including on Free) | No built-in AI. An MCP server (mcp.schedchie.com, OAuth 2.1, 48 tools) connects ChatGPT, Claude or Cursor straight to your account |
| Post limits on paid plans | Unlimited, subject to fair-use policy | Unlimited |
| Account limits | 5 brands on Starter (1 profile per platform per brand) | Unlimited |
| Free plan | Yes — 1 brand, 20 posts/mo, 30-day analytics, no LinkedIn/X | No — 14-day free trial instead |
| Team & approval workflows | Yes, on the Advanced tier | Yes, on the €24.99 Team plan: 3 invited members at no seat fee, post approvals, per-client Group scoping, client review links, 30-day activity view |
| Entry price | $25/mo ($20 annual) | €7.99/mo |
The analytics rows are the real split. Metricool sells reporting — unlimited data history, exportable client reports, competitor benchmarks, ad-campaign dashboards — and that is where the $25 goes. Schedchie sells publishing, and prices the publishing at €7.99 with nothing metered.
What Metricool is built for
- Presentation-ready PDF/PPT client reports and a Looker Studio pipeline.
- Competitor benchmarking — 100 tracked profiles on the $25 Starter plan.
- Google, Meta and TikTok ad reporting sitting next to organic performance.
- Heavy posting from a single X account, where a flat $5/account fee does not move with volume.
- Twitch and Google Business Profile publishing.
- A free tier, inside 1 brand, 20 posts a month and no LinkedIn.
Choose Schedchie if…
- You mainly need publishing, and lots of it: €7.99 flat with unlimited accounts and unlimited posts vs $25 for 5 brands is not a close call on price per account.
- You manage multiple accounts on the same platform — Metricool forces one brand per same-platform account; Schedchie just doesn't count.
- You run several low-volume X accounts: one €4.99 post pack can cover all of them, vs $5 per account on Metricool.
- Post and account performance are the numbers you actually act on, and you'd rather keep the ~$17/month difference.
- You want every platform included at one price with no tiers to compare — everything except the X add-on is in the €7.99.
If you searched for "alternativa a Metricool": Schedchie works in English today, but the price logic translates — tarifa plana de 7,99 €/mes, cuentas y publicaciones ilimitadas.
What €7.99 and €24.99 cover
The €7.99 plan is the whole scheduler: eight platforms, unlimited connected accounts, unlimited scheduled posts, unlimited client Groups, the calendar and visual planner, CSV bulk import, recurring posts, custom Reel and video covers, per-account publish outcomes with one-click retry, and the analytics tab. The €24.99 Team plan adds three invited members who pay no seat fee and hold no billed seat, post approvals that hold a post until the owner signs off — a retry or a reschedule cannot slip past them — per-client Group scoping, client review links the client opens with no account and no login, and a 30-day activity view. X publishing is the one metered thing: €4.99 per 30 posts, valid 30 days, because X's API fee lands on the accounts that use X rather than on everyone's subscription. We ship weekly and log it on our changelog.
FAQ: Metricool pricing and alternatives
Is Metricool free?
Metricool has a real free plan: 1 brand, 20 posts per month, 30 days of analytics history, and competitor tracking for 5 profiles. It excludes LinkedIn entirely, and X (Twitter) cannot be added on the free tier. It's one of only 8 schedulers out of 25 we checked that still offer a genuine free plan in 2026 — see our free-plan census.
How much does Metricool cost in 2026?
As of July 2026, Metricool Starter costs $25/month, or $20/month billed annually, and includes 5 brands with unlimited publishing (fair-use policy applies) and unlimited analytics history. Advanced tiers with team management, approval workflows, and Looker Studio start higher and scale by brand count. X accounts always cost an extra $5/account/month.
Does Metricool charge extra for Twitter/X?
Yes. Connecting an X account costs +$5 (€5) per account per month on any paid plan ($60/year per account on annual billing), and X is not available on the free plan at all. This reflects X's paid API. Schedchie also passes X's API cost on, but meters it differently: €4.99 per 30 posts, valid 30 days, shared across accounts.
What is a Metricool brand?
A brand is one client or project workspace. It can hold one profile per platform — one Facebook Page, one Instagram, one TikTok, one LinkedIn, one YouTube, and so on, plus Meta/Google/TikTok Ads accounts and a website. Two accounts on the same platform always require two brands, which is how the Starter plan's 5-brand cap gets used up quickly.
What is the cheapest Metricool alternative?
For pure scheduling, Schedchie at €7.99/month flat with unlimited accounts and unlimited posts is the cheapest option we know of that removes both account and post limits — across the 25 tools in our pricing index, only two flat unlimited plans exist (Schedchie €7.99 and Radaar Standard $9.99), and Schedchie is the cheaper. Compare the two feature-for-feature on our alternatives page.
Is Metricool worth $25 a month?
If you use the analytics, yes — unlimited data history, PDF/PPT client reports, 100 tracked competitors and an ads dashboard are what the $25 buys. If you would only use the scheduler, you are paying $25 for reporting you never open, and five accounts is the entire plan. That is the case where a flat €7.99 makes more sense.
The bottom line
Metricool is a reporting product with a scheduler attached, priced at $25 for five brands; we verified its free plan, brand system and pricing on its official pages in July 2026 rather than guessing. Schedchie is a scheduler with no meter: €7.99/month, unlimited accounts, unlimited posts, every platform included except the metered X add-on, €24.99 when you want three invited members and approvals. Test all of it in a 14-day free trial of the full product, then €7.99/month, cancel anytime, no questions asked. Full pricing details are on our pricing page.