Prices / Metricool
Metricool pricing
Metricool prices by brand, and a brand holds one profile per social network: Free covers 1 brand at 20 posts a month, Starter is €20 a month for 5 brands (€16 billed annually), and Advanced runs from €54 for 15 brands to €172 for 50 (€43 to €130 billed annually). Teammates, client access and post approvals start at Advanced; Free and Starter have a single login. Each X account costs €10 a month on top, and every price excludes VAT.
Last checked on metricool.com/pricing and 8 more sources.
- 1 channelMetricool Free, monthly billing€0/mo
- 3 channelsMetricool Free, monthly billing€0/mo
- 10 channelsMetricool Starter (5 brands), monthly billing€20/mo
- 25 channelsMetricool Starter (5 brands), monthly billing€20/mo
Every Metricool plan, monthly and yearly
Prices in euros (EUR) and US dollars (USD). Yearly prices are per month, paid once a year.
| Plan | Monthly billing | Yearly billing | What it buys |
|---|---|---|---|
| Free | €0/mo | €0/mo | 1 brand: one profile on each supported network except LinkedIn and X
|
| Starter (5 brands) | €20/mo | €16/mo | Up to 5 brands, one profile per network in each, LinkedIn included, unlimited analytics history
|
| Starter (10 brands) | €37/mo | €29/mo | Up to 10 brands, otherwise the same as Starter (5 brands)
|
| Advanced (15 brands) | €54/mo | €43/mo | Up to 15 brands, plus teammates and client access with roles, post approvals, custom report templates, Data Studio connector and the Metricool API
|
| Advanced (25 brands) | €87/mo | €69/mo | Up to 25 brands, otherwise the same as Advanced (15 brands)
|
| Advanced (50 brands) | €172/mo | €130/mo | Up to 50 brands, otherwise the same as Advanced (15 brands)
|
| Custom | Not listed | Not listed | More than 50 brands, a dedicated account manager and custom AI assistant credits; white label and business integration as add-ons
|
| Starter (5 brands) | $25/mo | $20/mo | The same plan as Starter (5 brands) in EUR, priced in US dollars
|
| Starter (10 brands) | $45/mo | $36/mo | The same plan as Starter (10 brands) in EUR, priced in US dollars
|
| Advanced (15 brands) | $67/mo | $53/mo | The same plan as Advanced (15 brands) in EUR, priced in US dollars
|
| Advanced (25 brands) | $107/mo | $85/mo | The same plan as Advanced (25 brands) in EUR, priced in US dollars
|
| Advanced (50 brands) | $210/mo | $159/mo | The same plan as Advanced (50 brands) in EUR, priced in US dollars
|
Not listed: Metricool shows no price for that billing period on the pages under sources.
Metricool free plan and trial
Free plan
Yes
- 1 brand, which cannot be deleted, and no second brand
- 20 posts a month; YouTube up to 10 videos a month
- 30 days of analytics history, watermarked
- 5 fixed competitor profiles
- No LinkedIn and no X
- Single login, no teammates or collaborators
- No PDF or PPT reports, Canva, Google Drive, Data Studio, Zapier or Make
Free trial
Yes
None on the pricing page, which offers the Free plan and paid sign-up. Trial codes issued through the Metricool affiliate program give 30 days to accounts that never had a paid plan.
What Metricool costs at 1, 3, 10 and 25 channels
The cheapest way to cover each channel count, on monthly and on yearly billing. Prices in euros (EUR).
| Channels | Plan | Monthly billing | Yearly billing |
|---|---|---|---|
| 1 channel | FreeOne brand at 20 posts a month and 30 days of analytics; not for LinkedIn or X. Unlimited posting starts at Starter (5 brands): €20 a month, or €16 a month billed annually. An X account adds €10 a month on any paid plan. | €0/mo | €0/mo |
| 3 channels | FreeOnly when the 3 profiles are on 3 different networks of one brand (not LinkedIn or X) and share 20 posts a month. Otherwise, or for 3 clients, Starter (5 brands): €20 a month, or €16 a month billed annually. | €0/mo | €0/mo |
| 10 channels | Starter (5 brands)Fits when the 10 profiles group into 5 brands or fewer, one profile per network in each, for example 2 clients on 5 networks. 10 single-network clients, or 10 profiles on one network, need Starter (10 brands): €37 a month, or €29 a month billed annually. | €20/mo | €16/mo |
| 25 channels | Starter (5 brands)Fits when the 25 profiles group into 5 brands or fewer, for example 5 clients on 5 networks each. 25 single-network clients, or 25 profiles on one network, need Advanced (25 brands): €87 a month, or €69 a month billed annually. | €20/mo | €16/mo |
Metricool extras and fees
Paid add-ons, per-user and per-channel fees, credits and overages on top of the plan price.
- X (Twitter): €10 ($10) a month per connected X account, or €120 a year; Starter or higher; one X account per brand
- Advanced Analytics add-on: from €10 ($12) a month on Starter and from €30 ($36) on Advanced; one charge for the whole account, on the same billing cycle as the plan
- White label and Metricool integration in your business: Custom-plan add-ons, priced on request
- Flows (automated replies): included from Starter "at no extra cost for a limited time"; no later price published
- Starter Mobile 5: a monthly app-store subscription for 5 brands with X included in its price, set in the App Store and Google Play
- No per-user fee listed: Free and Starter include a single login, and adding people requires Advanced or Custom
- All prices exclude VAT, which is calculated before signing
How Schedchie compares
Schedchie Pro is €7.99 a month whether you connect 1, 3, 10 or 25 channels, with unlimited accounts and posts, which is less than any paid Metricool plan (Starter from €16 a month billed annually, €20 monthly). Ultra, at €24.99 a month, adds 3 invited teammates and post approvals; the first Metricool plan with approvals is Advanced at €43 a month billed annually or €54 monthly. Metricool Free costs €0 for 1 brand at 20 posts a month, and X costs extra on both: €4.99 per 30 posts on Schedchie, €10 a month per X account on Metricool.
| Plan | 1 channel | 3 channels | 10 channels | 25 channels |
|---|---|---|---|---|
| MetricoolCheapest plan per channel count | €0/moFree, monthly billing | €0/moFree, monthly billing | €20/moStarter (5 brands), monthly billing | €20/moStarter (5 brands), monthly billing |
| Schedchie ProUnlimited accounts and unlimited posts | €7.99/mo | €7.99/mo | €7.99/mo | €7.99/mo |
Schedchie Pro is €7.99 a month for unlimited accounts and unlimited posts. Posting to X is a €4.99 add-on per 30 posts; the other 11 platforms are in the flat price.
14-day free trial · Cancel anytime, no questions asked.
Metricool pricing questions
How much does Metricool cost?
Free covers 1 brand. Starter costs €20 a month for 5 brands or €37 for 10; Advanced costs €54 for 15 brands, €87 for 25 and €172 for 50. Billed annually, the same tiers cost €16, €29, €43, €69 and €130 a month. Custom, above 50 brands, is priced on request, and all prices exclude VAT.
What counts as a brand in Metricool?
One business or client, holding at most one profile per social network or ad platform. A company on Instagram, Facebook and TikTok is one brand; two Instagram accounts need two brands, and so does each Google Business Profile location.
What does the Metricool free plan include?
1 brand, 20 posts a month (YouTube: up to 10 videos), 30 days of watermarked analytics and 5 fixed competitor profiles, for a single login. LinkedIn and X are not available on Free, and the brand cannot be deleted or joined by a second one.
Does Metricool have a free trial?
Not on its pricing page, which offers the Free plan and paid sign-up. Trial codes issued through the Metricool affiliate program give 30 days to accounts that never had a paid plan.
How much does X (Twitter) cost in Metricool?
€10 a month per connected X account, or €120 a year, on top of Starter or a higher plan. Free cannot connect X, and each add-on covers one X account in one brand.
Does Metricool charge per user?
No per-user fee is listed. Free and Starter include a single login, so adding a teammate or a client means moving to Advanced: €54 a month, or €43 a month billed annually, for 15 brands.
Metricool change history
Checked live: every plan price unchanged since 2026-10-06, in EUR and USD on both billing tabs. First recorded here: the Advanced Analytics add-on (from €10 a month on Starter, €30 on Advanced), the X add-on at €120 a year, the single login on Free and Starter, and the fair-use review above 600 posts per brand a month.
Checked: Starter €20 a month or €16 billed annually (5 brands), €37 or €29 (10); Advanced €54 or €43 (15), €87 or €69 (25), €172 or €130 (50). The pricing page opens on the annual tab.
First check: Free at 1 brand and 20 posts a month without LinkedIn or X; Starter for 5 or 10 brands and Advanced for 15, 25 or 50 at the same annual-billing rates, €16 to €130 a month.
Sources and access dates
Plan prices on the Annual (default) and Monthly tabs in EUR and USD, plan features, X and Advanced Analytics add-on rates, VAT note, fair-use footnote, FAQ (what a brand is, cancellation)
metricool.com/pricing, accessed
Brands per plan, annual discount up to 24%, X add-on at €10 a month or €120 a year, Advanced Analytics add-on rates, API on Advanced and Custom only
help.metricool.com/plans-add-ons-and-api-access-explained-xux1u, accessed
One connection of each network per brand; LinkedIn not on Free; X needs Starter or higher plus the add-on
help.metricool.com/whats-a-brand-in-metricool-and-how-does-it-work-5l78b, accessed
Free plan limits: 1 brand, 20 posts a month, 30 days of watermarked analytics, 5 fixed competitors, features missing on Free
help.metricool.com/main-differences-between-free-and-paid-plans-bl0v9, accessed
Free and Starter include a single access; collaborators need Advanced or Custom
help.metricool.com/add-a-collaborator-in-metricool-ovjqe, accessed
Advanced Analytics add-on: from €10 a month on Starter and €30 on Advanced, one charge per account, on the plan billing cycle
help.metricool.com/your-guide-to-the-advanced-analytics-add-on-ft6hi, accessed
Fair use: manual review above 600 posts per brand a month; posting can be suspended for the rest of that month on a breach
help.metricool.com/fair-use-policy-for-social-media-scheduling-e3tnm, accessed
Affiliate trial codes: 30-day trial, only for accounts that never had a paid plan
help.metricool.com/how-to-customize-your-affiliate-link-and-generate-trial-codes-8ff81, accessed
Starter Mobile 5: app-store subscription, monthly only, X included in the monthly price
help.metricool.com/starter-mobile-5-subscribing-from-the-app-wd7w8, accessed
If a figure here no longer matches Metricool's own pricing page, theirs is current. Email support@schedchie.com and this sheet follows.
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